Specialist content
Stay up-to-date with all the information and gain knowledge through the specialist content provided by PM Forum exclusively to its members. The content includes magazine articles, case studies, market research, webinar recordings, and much more.
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Specialist content
PM Magazine and article
Webinar recordings and videos
Research, Surveys, and Poll Findings
Book Reviews
PM magazine
Each month since its launch in 1993 readers have received the latest news, views and informed commentary on the issues and activities that really count – presented in an authoritative, yet accessible style.
“PM Magazine is the authoritative resource for those working in professional services marketing. It is at the heart of our community, providing insights, best practice and essential learning for everyone at any stage in their career.”
-Matt Baldwin
Editor
PM articles
Millions being lost by lawyers who fear appearing too ‘pushy’
Lawyers who do not refer clients to colleagues for fear of appearing pushy are costing their firms millions in lost revenue, a new study has found. Cross-selling is the biggest missed opportunity to boost profits, according to three-quarters of senior law firm...
Lucy Rao joins Kennedys as Global Business Development Director
Global law firm Kennedys has appointed Lucy Rao as Global Business Development Director. In this newly established role, she will oversee the firm’s Pursuits, Clients & Markets, and CRM teams comprising more than 30 business development professionals across the...
Trio for Womble Bond Dickinson
Law firm Womble Bond Dickinson has grown its BD team with the appointment of Lucy Ball, Tom Warnock and Dawn Dunn. Business Development Executive Lucy supports the Retail, Hospitality & Leisure Sector, and New Business Development Manager Tom joins the...
Webinar & Recordings
10 website improvements on a tight budget
by | Feb 14, 2023
Strategy and leadership: Ensuring your firm’s culture and systems support marketing
by | Feb 14, 2023
Recruitment marketing strategies for 2023
by | Feb 14, 2023
Surveys
PM FORUM SURVEYS ALLOW MEMBERS TO SHARE VIEWS ANONYMOUSLY ON TOPICS THAT ARE USEFUL TO KNOW BUT HARD TO FIND OUT.
Some are updated regularly, such as our annual salary survey, while others are one-offs. Ideas for topics are always welcome.
Latest Survey
Marketing Salaries 2022
The annual PM Forum marketing salary benchmark shows directors eliminating the gender pay gap as their salaries surge.
Marketing directors and managers have seen their salaries increase by 16% and 9% respectively, in the process of converting a 27% director gender pay gap into a 3% director gender pay premium. Other statistics from the Forum’s annual salary benchmark are not materially different to prior years.
Previous Surveys
Adding Value
Digital Marketing
Marketing Benchmark
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Chambers research
Digital & Social Technologies Study
CRM
Purpose
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Increasing your value
Marketing Salaries