Specialist content

Stay up-to-date with all the information and gain knowledge through the specialist content provided by PM Forum exclusively to its members. The content includes magazine articles, case studies, market research, webinar recordings, and much more. 

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Specialist content

PM Magazine and article 

Webinar recordings and videos

Research, Surveys, and Poll Findings

Book Reviews

PM magazine

Each month since its launch in 1993 readers have received the latest news, views and informed commentary on the issues and activities that really count – presented in an authoritative, yet accessible style.

“PM Magazine is the authoritative resource for those working in professional services marketing. It is at the heart of our community, providing insights, best practice and essential learning for everyone at any stage in their career.”

-Matt Baldwin

 Editor

PM articles

Case study: Barnett Waddingham

Case study: Barnett Waddingham

Independent professional services consultancy Barnett Waddingham has embraced data-led marketing. Marketing Insights Manager Nina Stanfield and Marketing Campaigns Manager Karen Hamilton explain more. Most of the marketing we do is digital marketing, and much of what...

Waving or drowning?

Waving or drowning?

The digital revolution means that we are now drowning in an abundance of data. What’s a marketeer to do? James Lumley finds out more. In 2012, two years after the first iPad hit the market, iconic management publication The Harvard Business Review predicted that big...

Cripps achieves B Corp status

Cripps achieves B Corp status

Cripps, a top 100 UK law firm, has achieved B Corp™ certification, marking a significant milestone in its ongoing commitment to making a positive and lasting difference for its clients, people, communities and planet. B Corp certification is a global recognition...

Webinar & Recordings

10 website improvements on a tight budget

by PM Forum | Feb 14, 2023 

Strategy and leadership: Ensuring your firm’s culture and systems support marketing

by PM Forum | Feb 14, 2023 

Recruitment marketing strategies for 2023

by PM Forum | Feb 14, 2023 

Surveys

PM FORUM SURVEYS ALLOW MEMBERS TO SHARE VIEWS ANONYMOUSLY ON TOPICS THAT ARE USEFUL TO KNOW BUT HARD TO FIND OUT.

Some are updated regularly, such as our annual salary survey, while others are one-offs. Ideas for topics are always welcome.

Latest Survey

Marketing Salaries 2022

The annual PM Forum marketing salary benchmark shows directors eliminating the gender pay gap as their salaries surge.

Marketing directors and managers have seen their salaries increase by 16% and 9% respectively, in the process of converting a 27% director gender pay gap into a 3% director gender pay premium. Other statistics from the Forum’s annual salary benchmark are not materially different to prior years.

Previous Surveys

Adding Value

Digital Marketing

Marketing Benchmark

Sustainability

Chambers research

Digital & Social Technologies Study

CRM

Purpose

Corporate social responsibility

Increasing your value

Marketing Salaries