Specialist content
Stay up-to-date with all the information and gain knowledge through the specialist content provided by PM Forum exclusively to its members. The content includes magazine articles, case studies, market research, webinar recordings, and much more.
Can your firm afford not to invest in a content-rich systemic Skills Development Platform that builds on best practice at leading firms so confers significant sustainable competitive advantage?
Specialist content
PM Magazine and article
Webinar recordings and videos
Research, Surveys, and Poll Findings
Book Reviews
PM magazine
Each month since its launch in 1993 readers have received the latest news, views and informed commentary on the issues and activities that really count – presented in an authoritative, yet accessible style.
“PM Magazine is the authoritative resource for those working in professional services marketing. It is at the heart of our community, providing insights, best practice and essential learning for everyone at any stage in their career.”
-Matt Baldwin
Editor
PM articles
Purpose and values : When everyone sounds the same, that’s a commercial problem
Firms that treat purpose as a foundation rather than a formality are building culture, talent and commercial advantage that others find hard to replicate, writes Ingrid Brown. There is a conversation I have often with senior leaders in professional services, and it...
Can the law firm pyramid survive the automation of thinking?
AI is changing more than legal workflows. It is beginning to reshape the economics of law firms themselves, says Libby Maynard. Artificial intelligence can now analyse documents, retrieve authorities, review contracts and produce draft advice in seconds. Much of the...
The machine that cannot dream
AI can generate content in seconds, but speed is not the same as creativity, says Richard Silbermann. AI is changing creative production and there are two emerging opinions. Agencies are panicking, worried AI will replace designers. Clients, on the other hand, are...
Webinar & Recordings
10 website improvements on a tight budget
by | Feb 14, 2023
Strategy and leadership: Ensuring your firm’s culture and systems support marketing
by | Feb 14, 2023
Recruitment marketing strategies for 2023
by | Feb 14, 2023
Surveys
PM FORUM SURVEYS ALLOW MEMBERS TO SHARE VIEWS ANONYMOUSLY ON TOPICS THAT ARE USEFUL TO KNOW BUT HARD TO FIND OUT.
Some are updated regularly, such as our annual salary survey, while others are one-offs. Ideas for topics are always welcome.
Latest Survey
Marketing Salaries 2022
The annual PM Forum marketing salary benchmark shows directors eliminating the gender pay gap as their salaries surge.
Marketing directors and managers have seen their salaries increase by 16% and 9% respectively, in the process of converting a 27% director gender pay gap into a 3% director gender pay premium. Other statistics from the Forum’s annual salary benchmark are not materially different to prior years.
Previous Surveys
Adding Value
Digital Marketing
Marketing Benchmark
Sustainability
Chambers research
Digital & Social Technologies Study
CRM
Purpose
Corporate social responsibility
Increasing your value
Marketing Salaries