Specialist content
Stay up-to-date with all the information and gain knowledge through the specialist content provided by PM Forum exclusively to its members. The content includes magazine articles, case studies, market research, webinar recordings, and much more.
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Specialist content
PM Magazine and article
Webinar recordings and videos
Research, Surveys, and Poll Findings
Book Reviews
PM magazine
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Each month since its launch in 1993 readers have received the latest news, views and informed commentary on the issues and activities that really count – presented in an authoritative, yet accessible style.
“PM Magazine is the authoritative resource for those working in professional services marketing. It is at the heart of our community, providing insights, best practice and essential learning for everyone at any stage in their career.”
-Matt Baldwin
Editor
PM articles
Partner and fee earner coaching : An in-house perspective
Creating a BD roadmap that gives fee-earners the confidence to step out of their comfort zones is the Moore Barlow way, writes Michelle Wheeler. How does that old saying go? ‘You can lead a horse to water, but you can’t make it drink.’ I am occasionally reminded of...
Ropes & Gray CONNECT – Building deep client relationships
Ropes & Gray CONNECT has delivered a near-unique business development coaching programme. Julia Robinson and David Sheldon explain how. As lawyers move beyond the early years of their careers many, if not most, feel unprepared for the business development...
Changing behaviours
BD training isn’t about taking technical experts and turning them into a salesforce. At its best, it is about behaviour change and personal growth, writes James Lumley. Lee Curtis’ frequent use of the taboo word ‘sales’ is deliberately designed to force fee earners to...
Webinar & Recordings
![](https://pmforum.expertcircle.uk/wp-content/uploads/2023/03/10-website-improvements-on-a-tight-budget.png)
10 website improvements on a tight budget
by | Feb 14, 2023
![](https://pmforum.expertcircle.uk/wp-content/uploads/2023/03/Strategy-and-leadership-Ensuring-your-firms-culture-and-systems-support-marketing-980x551-1.jpg)
Strategy and leadership: Ensuring your firm’s culture and systems support marketing
by | Feb 14, 2023
![](https://pmforum.expertcircle.uk/wp-content/uploads/2022/12/Recruitment-marketing-strategies-for-2023.png)
Recruitment marketing strategies for 2023
by | Feb 14, 2023
Surveys
PM FORUM SURVEYS ALLOW MEMBERS TO SHARE VIEWS ANONYMOUSLY ON TOPICS THAT ARE USEFUL TO KNOW BUT HARD TO FIND OUT.
Some are updated regularly, such as our annual salary survey, while others are one-offs. Ideas for topics are always welcome.
Latest Survey
Marketing Salaries 2022
The annual PM Forum marketing salary benchmark shows directors eliminating the gender pay gap as their salaries surge.
Marketing directors and managers have seen their salaries increase by 16% and 9% respectively, in the process of converting a 27% director gender pay gap into a 3% director gender pay premium. Other statistics from the Forum’s annual salary benchmark are not materially different to prior years.
Previous Surveys
Adding Value
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CRM
Purpose
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Marketing Salaries