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The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
October 2025
The building blocks of a seamless client journey
Client led listening
Coffee convertors– Making client conversations meaningful
Making the most of marketing: the partner’s view
Marketing training for you
Coaching Skills Academy
The Coaching Skills Academy organises advanced online training workshops to help marketing leaders enhance their coaching and mentoring skills.
Delivered by subject-matter experts with deep professional services sector knowledge and relevant experience.
Topics covered include Advanced Coaching Skills; Developing resilience in others; Team coaching and Mentoring relationships.
Catch up with webinars
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“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
Azets appoints Paula Darvell as Group Chief Marketing Officer
Azets, the international advisory, outsourcing and compliance group, has appointed Paula Darvell as Group Chief Marketing Officer. Paula is an experienced marketer with a career spanning more than 30 years in senior leadership roles with global technology and...
Ashurst appoints Chief Business Development Officer
Global law firm Ashurst has appointed Adam Soames as its Chief Business Development Officer. Based in London, Adam will lead the firm’s Clients, Markets and Growth function and work closely with Global Clients and Markets Partner, Jamie Ng, to drive the firm’s 2027...
Stop and listen
Asking for feedback invites vulnerability. We of course want to hear about how good we are, but nobody wants to be on the receiving end of criticism, even when it is constructive. That is perhaps why so many professional services firms continue to overlook client...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
Member testimonials
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“Probably the only such source of inspiration, knowledge and experience in professional services marketing in the world.”