Welcome to PM Forum
The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
March 2026
April 2026
Why ’safe’ marketing doesn’t work
Why brand and sales don’t always play nicely together, and what we can do about it – Fireside chat
Perspectives: A Gallery Tour for the Modern Marketer
Marketing training for you
Catch up with webinars
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
Empowering employees to become thought leaders
Charlotte Rayment explains how important employee advocacy is to raising brand awareness. Employee advocacy is about so much more than just asking your employees to share firm content. It’s about creating a credible brand, sharing firm culture, and encouraging staff...
Turning uncertainty to advantage
Now a decade old, our annual Marketing Leaders’ Benchmark shows that marketers are not letting the continued disruption of the pandemic derail their plans for a successful 2022. Alastair Beddow reports. Predicting the future is inherently risky. Ten years ago – when...
Stop, listen, act
In a noisy world where demands on our time come from every direction, it has never been more important to listen to what clients tell us, and then act. There is much to celebrate in the professional services marketing community. Whether taking the first steps in a...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
Member testimonials
“An invaluable forum for networking, sharing ideas and learning. Essential for every professional marketer. Use it!”
“PM Forum has always been my preferred network because of the strategic level of content, the seniority of attendees and for adding real value.”
“Probably the only such source of inspiration, knowledge and experience in professional services marketing in the world.”