On 20 March, the recently formed East of England Committee held its launch event at Bidwells in Cambridge: Hype-free AI: moving from exploration to adoption in 2024.

Ben Lee, Senior Communications Manager, shared his practical insights on how Bidwells have implemented AI effectively with Richard Chaplin also in attendance to close the session.

Dan Kondras, Co-Regional Director – East of England Committee, who opened the event, said: “We launched our Regional Committee to help bring the professional services marketing and BD community together. With so many brilliant firms within our region we have a lot to celebrate and a huge amount of expertise to share. It was fantastic to see so many firms represented at our inaugural event.”

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