Award-winning top 10 London accountancy firm haysmacintyre has unveiled a new name and new brand. In a nod to how the firms clients and people refer to it, the firm will be called HaysMac, with a modern identity emphasising its progressive and unique approach in the accountancy, audit and tax sector.

The firm’s rebrand elevates three core values: For Business, For People, and For Good – mirroring HaysMac’s enduring commitment to all of its clients and their best interests, as well as the factors that make it a successful business: empowering its people and championing positive impact.

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