Gen AI has become a hot topic, sparking interest across all industries. Now, more than ever, it’s crucial to understand the vast opportunities and emerging considerations that Gen AI presents for sales and marketing teams at professional services firms.

How do we embrace the opportunities that Gen AI presents while still showcasing creativity and standing out from competitors?

How do we make the most of these opportunities while still highlighting and retaining the human face of the firm and brand, humanising client interactions?

This webinar was a whistlestop tour of Gen AI in a professional services context from a variety of perspectives.

-Getting the optimal balance between human input and AI-generated content

-Typical use cases and associated processes

-Using multiple Gen AI tools Take a look at this webinar taster.

Members can view the full webinar here:

Watch full webinar