John de Forte takes a sideways look at the world of professional services marketing. This issue: the perils of predictive text.
One product of AI has aroused little attention. Perhaps that is because it seems to have been with us for a long time and we don’t think of it as being very important. But I have come to regard it as rather sinister.
Unless trained as a touch typist, when you are writing something you probably look at the keyboard more than the screen. All the same, you probably consider yourself to be reasonably proficient at the art – certainly, we all get enough practice. We expect to make the odd error, which is easy enough to correct when we review what we’ve written. But even if we forget to check, a typo here and there in an email or text isn’t the end of the world.
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