PM Forum, the world’s largest and fastest-growing community of professional services marketers, is delighted to announce that its parent company, Practice Management International (PMI), has acquired Profile Property Marketing Network – the UK’s leading networking group for property PR, marketing and business development professionals.

Expanding our community

With more than 4,000 members across 40 countries, PM Forum is dedicated to raising the standards of marketing in law, accountancy, property, and other professional sectors, while enhancing the credibility of marketers. The addition of Profile strengthens our presence in the property sector and creates new opportunities for members to collaborate, learn, and share expertise.

A natural fit

Richard Chaplin, Founder and Chief Executive of PMI, commented:
“For more than two decades, Profile has been a valued platform for information exchange and networking through an annual programme of seminars and social events. We see tremendous synergies between its membership and our Forums. We already share a number of members. We will retain the Profile brand, web site and core events – and members of Profile and PM Forum will benefit from more integrated services and events for the real estate sector in the future.”

Looking ahead

Profile founder Duncan Lamb said:
“We set up Profile in 2002 as a lunch club and over the years it has grown into a valued platform for a wide range of professionals from across the built environment sector. PM Forum is the perfect organisation to take it forward to its next phase of growth.”

To shape this next chapter, a new Steering Committee will be formed with senior figures from the property sector, alongside Duncan Lamb and Kim Tasso, Head of Training and Knowledge Transfer at PMI and a long-time supporter of Profile.

What this means for members

  • Profile members will continue to enjoy the trusted brand, networking events, and supportive community they value.

  • PM Forum members will gain expanded opportunities for cross-sector learning and property-specific events.

  • Both communities will benefit from more integrated resources, training, and events tailored to the evolving needs of marketers in the real estate and professional services sectors.