Welcome to PM Forum
The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
March 2026
From Relationships to Revenue: How Top Firms Use Client Feedback for Sales
AI Masterclass for practical insights you can use today
Reimagining Marketing & Sales: Elevating Performance Through AI Differentiation
April 2026
Marketing training for you
Coaching Skills Academy
The Coaching Skills Academy organises advanced online training workshops to help marketing leaders enhance their coaching and mentoring skills.
Delivered by subject-matter experts with deep professional services sector knowledge and relevant experience.
Topics covered include Advanced Coaching Skills; Developing resilience in others; Team coaching and Mentoring relationships.
Catch up with webinars
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“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
Womble Bond Dickinson’s New Perspectives
A new brand campaign from international law firm Womble Bond Dickinson (WBD) cuts through the noise of the legal sector and reiterates the classic adage that people buy from people. The New Perspective’s campaign marks the five-year anniversary of Bond...
Showing that you care
John de Forte takes a sideways look at the world of professional services marketing. This issue: everyone agrees empathy is an indispensable interpersonal skill. It should be a writing skill, too. Empathy is all the rage. To succeed in any high-profile position, it...
Embracing the future: marketing and business development in 2024
Totum consultant Jennifer Owen considers the year ahead for the marketing and business development function, and the new skills and capabilities that are emerging to support professional services firms. As we head into 2024, it’s understandable in today’s political...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
Member testimonials
“An invaluable forum for networking, sharing ideas and learning. Essential for every professional marketer. Use it!”
“PM Forum has always been my preferred network because of the strategic level of content, the seniority of attendees and for adding real value.”
“Probably the only such source of inspiration, knowledge and experience in professional services marketing in the world.”








