Welcome to PM Forum
The home of insight and inspiration for professional marketers
The Skills Development Platform will transform how you develop your skills, track your performance, and drive your development plans
Events & networking coming up
October 2025
The building blocks of a seamless client journey
Client led listening
Coffee convertors– Making client conversations meaningful
Making the most of marketing: the partner’s view
Marketing training for you
Coaching Skills Academy
The Coaching Skills Academy organises advanced online training workshops to help marketing leaders enhance their coaching and mentoring skills.
Delivered by subject-matter experts with deep professional services sector knowledge and relevant experience.
Topics covered include Advanced Coaching Skills; Developing resilience in others; Team coaching and Mentoring relationships.
Catch up with webinars
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“Required reading for all PSF marketers”
PM (Professional Marketing) Magazine sits at the heart of the Forum’s membership offering as an inclusive benefit. First published in 1993, it is a highly regarded printed resource for everyone involved in marketing the sector.
Years' worth of content
searchable articles
Articles to browse
Are you listening?
‘How did I do?’ and ‘Could I have done any better?’ aren’t questions that most professional services partners ask out loud, too often. There are, however, an increasing number of professional services marketers asking just that. James Lumley meets the client...
It’s time business leaders find their voice on LinkedIn
With individuals more trusted than organisations, why, asks Adam Powell, a senior adviser to CEOs and political leaders, are so few managing partners taking to LinkedIn in a meaningful way? What do the initials CEO stand for? For decades, the answer was simple – chief...
A golden era for law firm communications and marketing
The role of law firm communicators and marketers has undergone a remarkable transformation in the last decade, and this is just the beginning, says Allan Schoenberg. With increased competition for clients and talent, including business services professionals, and more...
Mentor Match
Helping member achieve their goals through sharing experiences and learning from others.
Mentoring is a learning & development partnership between a Mentor with vast experience and expertise, and a Mentee who wants to learn.
Established Mentorships
Matching points
Member testimonials
“An invaluable forum for networking, sharing ideas and learning. Essential for every professional marketer. Use it!”
“PM Forum has always been my preferred network because of the strategic level of content, the seniority of attendees and for adding real value.”
“Probably the only such source of inspiration, knowledge and experience in professional services marketing in the world.”