Recipients of Marketing Team of the Year at the Legal 500 Bar Awards 2025, Hayley Duggan and Harry Nichol at Wilberforce Chambers look to the hot topics facing marketers at the Bar in 2026.
Marketing and business development (BD) at the Bar has evolved more rapidly in the past decade than in the previous half-century. What was once an environment characterised by quiet reputation-building, word-of-mouth referrals, and decorum-driven distance from anything resembling ‘selling’, is now far more sophisticated and service focused. Law firm clients now expect chambers to operate with the same clarity of brand, availability of information and technological capability as any other professional services organisation.
Log in to read more
