Reduce rainmaker dependency to drive faster growth
One of the benefits of the Forum’s strategic partnership with ICON APAC is important research studies across the combined 7,000 membership and beyond.
A new joint research study with contributions from over 200 firms across the world, including 40 from the UK, reveals what separates leaders from laggards in the area of BD culture.
Firms that reduce rainmaker dependancy achieve:
42% better revenue growth
166% higher service penetration
60% lower client churn,
130% greater lateral hire success.
These aren’t marginal gains – they’re the difference between compound growth and gradual decline.
Please join myself, research supremo James Fielding and your peers to learn:
The four archetypes of BD maturity
The five gaps trapping firms in rainmaker dependancy
Benchmarking across 23 factors of BD culture
Actions you and your firm’s leadership team can implement immediately