Home Events - PM Forum Half-day online workshop Impact, assertiveness and effectiveness for assistants and executives

Impact, assertiveness and effectiveness for assistants and executives

This online half day workshop is for marketing and business development assistants and executives who are keen to develop their impact, assertiveness and effectiveness. These skills and approaches will help improve relationships with team members and fee-earners and thus enhance reputation, role and contribution. The focus is on personal and interpersonal communications skills in a modern professional service firm.

Topics covered

• Aims and challenges
Exercise: Effective introductions

Make an impact – STAND OUT
• Personal impact models and digital presence
• Know who you – Values and authenticity (personal brand)
• Know what you want – Goals and limiting assumptions
• Learn what others want:
o Empathy and listening
o Navigating difference
o Curiosity and asking questions
Exercise: Aligning aims and values

Manage perceptions with assertiveness – SPEAK UP
• Attitudes and impressions
• Assertiveness, confidence and visibility
• Get your own way
o Communication techniques
o Influence and persuasion
o Learning to say “No”
• Avoid stress, be resilient and achieve work-life balance
Exercise: Assertiveness techniques

Be effective – GET THINGS DONE
• Focus and goals
• Time and project management
• Balance conflicting priorities
• Work well in teams and with “difficult” people
• Motivating yourself
Exercise: Planning action


First attendee £270 +VAT
Second attendee £260 + VAT
All subsequent attendees £250 + VAT


Due to the restricted number of places, refundable cancellations are only accepted up to one month prior to the event (a cancellation fee of £25 + VAT will be incurred per person). Substitutions can be made at any time. PMI reserves the right to cancel with no liability beyond refund of fees paid.


This training course is open solely to member firms of the PM Forum, a worldwide group of over 3,000 marketers in professional services firms.

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May 02 2024


09:30 - 13:00






PM Forum


    RedStarKim Ltd

    Kim Tasso has worked within and for over 200 professional partnerships in the legal, accountancy and property sectors for over 20 years and continues to do so as a management consultant.

    She also has direct client exposure from working with organisations in the technology, education, creative, media, real estate and not-for-profit sectors.

    Unusually, she combines psychology, marketing and business qualifications so is effective as both a professional trainer, facilitator and coach and also as a subject matter expert in a variety of strategy, marketing, selling and relationship management topics.

    She is highly rated as a trainer and coach for lawyers, accountants and surveyors and also lectured on Chartered Institute of Marketing (CIM) professional marketing qualifications for Cambridge Marketing College.

    She is the author of books on soft skills, growth strategies, business development, media relations and business development and a prolific conference speaker and journalist. She is also a member of the PM Magazine Advisory Board.

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