ESG Done Right: Building Trust, Winning Work, Avoiding Risk

As ESG continues to play a critical role in how firms are evaluated, marketing and business development professionals need to be able to communicate their organisation’s commitments clearly, responsibly and in line with regulatory expectations – particularly when it comes to winning new work.

Led by Madelyn Postman, ESG Director at Menzies LLP, this national webinar will explore how a strong and credible ESG position can strengthen your competitive edge, build trust with clients, and support successful bids. It will also provide practical guidance on navigating evolving legislation to ensure your messaging remains compliant and effective.

The session will cover:

• Why demonstrating ESG credentials is now key to winning new work
• The role of responsible and ethical PR in ESG communications
• The risks of greenwashing and potential repercussions from the ASA
• An overview of the new ECGT legislation and what it means for your firm

There will also be an opportunity to ask questions during the session.

We hope you can join us.