Events

Yearly Monthly Weekly Daily List
January 2025

Effective relationships with intermediaries

Marketing and business development professionals can play a vital role in building effective relationships with intermediaries. Best practice involves: ·         Mapping the relationship ·         Knowing when to treat intermediaries as clients ·         Working together for mutual clients ·         Monitoring and discussing reciprocity ·         Adding value to relationships beyond referrals ·         Organising joint marketing, BD and thought leadership initiatives Your panel to […]
21 Jan
16:00 - 18:30
Michelmores - Bristol
10 Victoria Street, Redcliffe, Bristol BS1 6BN
The LinkedInfluencers’ full-year results

The LinkedInfluencers’ full year results

The Q4 LinkedInfluencers results will be in at the start of 2025, and they’ll tell a story about your competitors, about the legal market, and about whether your firm’s social media strategy is setting you up for success or quietly coasting. This webinar is for anyone who wants answers to the questions that actually matter: […]
24 Jan
12:00 - 13:00
Online

Exploiting your data effectively

The way we understand and work with data as marketing professionals is changing fast. Increasing regulation, privacy concerns, new platforms and the promise of AI have left many of us wondering whether we should invest more in first party data platforms. In this session, we’ll argue that professional services marketers need to break free from […]
29 Jan
12:00 - 13:00
Online
February 2025

Coaching and consulting skills for marketing and BD

Every day we help fee-earners understand what’s required for effective marketing and selling. And we have to change fee-earner expectations and behaviour. Excellent communication, coaching, and consulting skills are essential. This online workshop helps M&BD professionals transition from reactively responding to fee-earner requests to proactively helping them shape their ideas and plans. Topics Covered 1 […]
05 Feb
09:30 - 13:00
Online

Engagement, buy in and stakeholder management

As marketers and business developers in a professional service firm, every day we need to manage our stakeholders and achieve buy-in to ideas and projects. This online workshop explores the challenges, shares best practice and provides insights and tools into how to engage stakeholders and achieve buy-in on a day-to-day basis and throughout strategic projects […]
19 Feb
09:30 - 13:00
Online
March 2025

The Future Marketing Manager

A popular interactive full-day workshop for marketers and business developers who are looking at how to position and prepare themselves for their first management role. This is part of the well established series of workshops supporting marketers as they progress through their careers in the professions. This workshop contains a number of group exercises which […]
06 Mar
10:00 - 17:00

Cross-selling and referrer management accelerator

Every professional service firm knows that cross-selling makes sense yet so few manage to maximise the potential of internal referrals. Some practice groups are almost entirely reliant on recommendations from external organisations – how do they get more? This workshop offers delegates the opportunity to share experiences and develop new approaches to accelerating their referrer […]
12 Mar
09:30 - 13:00
Online

Email marketing and marketing automation

Every professional service firm knows that effective emails and marketing automation make sense yet so few manage to maximise their potential. This workshop offers delegates the opportunity to share experiences and develop practical new approaches. Topics covered include: Foundations of Effective Email Marketing Success factors for email marketing: Building on goal setting and exploring key […]
24 Mar
09:30 - 13:00
Online
April 2025

Practical and professional skills for marketing/BD assistants

A popular half-day interactive workshop – now online – for those with a basic understanding and some experience of marketing/BD who would like to develop their marketing/BD knowledge, skills, role and career within a professional service firm. In ‘Thinking’ we review core theories and explore planning processes. In ‘Doing’ we develop and share best practice […]
09 Apr
09:30 - 13:00
Online

The Proactive Marketing Executive

This is a popular interactive full day workshop for senior marketing/BD assistants and executives who want to a) move from responsive service provision into a proactive advisory role and b) grow into more managerial, strategic and client-focused areas. This intensive workshop expands on the themes in the Practical and Professional Skills for Marketing Assistants workshop […]
16 Apr
09:30 - 17:30
Online

Social media best practice

Taking full advantage of social media involves clear goals, engaging content, consistent branding and effective planning. This workshop offers delegates the opportunity to learn new skills, share experiences and develop practical approaches. Topics covered include: Introduction to Modern Social Media Strategies (Open discussion) Trends and Challenges: Discussing the evolving landscape of social media Beyond vanity […]
24 Apr
09:30 - 13:00
Online
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