Ropes & Gray CONNECT has delivered a near-unique business development coaching programme. Julia Robinson and David Sheldon explain how.
As lawyers move beyond the early years of their careers many, if not most, feel unprepared for the business development expectations that come with that progression. Being a highly skilled subject matter expert becomes less relevant as a differentiator and the recipe for their long-term career success is more about their ability to create, keep and deepen great client relationships in a way that will be sustainable and profitable.
Whether they can truly connect with their clients will depend on them developing the right mindset and habits that can sit alongside, and ideally be seamlessly interwoven with, the ongoing delivery of outstanding advice and support.