BEGIN:VCALENDAR
VERSION:2.0
METHOD:PUBLISH
CALSCALE:GREGORIAN
PRODID:-//WordPress - MECv7.34.1//EN
X-ORIGINAL-URL:https://pmforum.co.uk/
X-WR-CALNAME:PM Forum
X-WR-CALDESC:
X-WR-TIMEZONE:Europe/London
BEGIN:VTIMEZONE
TZID:Europe/London
X-LIC-LOCATION:Europe/London
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20260329T020000
RRULE:FREQ=YEARLY;BYMONTH=03;BYDAY=-1SU
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20261025T010000
RRULE:FREQ=YEARLY;BYMONTH=10;BYDAY=4SU
END:STANDARD
END:VTIMEZONE
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-PUBLISHED-TTL:PT1H
X-MS-OLK-FORCEINSPECTOROPEN:TRUE
BEGIN:VEVENT
CLASS:PUBLIC
UID:MEC-a89b71bb5227c75d463dd82a03115738@pmforum.co.uk
DTSTART;TZID=Europe/London:20240521T180000
DTEND;TZID=Europe/London:20240521T203000
DTSTAMP:20240416T142226Z
CREATED:20240416
LAST-MODIFIED:20240418
PRIORITY:5
SEQUENCE:2
TRANSP:OPAQUE
SUMMARY:Fight Club: Coaching v Doing. What should my skillset and role focus on?
DESCRIPTION:The PM Forum’s infamous Fight Club format returns with a face-off between two champions of professional services business development and marketing with a beef to settle.\nIn the red corner, Claire “The Razor” Rason, founder of the coaching-powered strategy and client listening consultancy Client Talk. She will argue that firms need marketers and business developers who can coach fee-earners, and that we add most value when we are helping them understand what clients need and how they build relationships that make a difference.\nIn the blue corner, Charlotte “The Mean Machine” Green, head of clients and markets at international law firm Gowling WLG, who will contend that marketers should focus on delivering tangible outputs and business developers should be establishing direct connections with clients if they want to be taken seriously.\nThe two contenders will step into the ring for several rounds of hard-fought, no-holds-barred combat for the coveted title of the Forum’s Fight Club Champ. The audience will also have the opportunity to get involved, asking tough questions to help establish whether shifts in the market and the rise of new technologies mean that developing a career in professional services business development and marketing will take a new set of skills and capabilities.\nJoin us for what promises to be an epic match-up of marketing icons, during which you will learn what skills you need to focus on developing in order to be successful in the future.\nBook now\n
URL:https://pmforum.co.uk/events/fight-club-coaching-v-doing-what-should-my-skillset-and-role-focus-on/
ORGANIZER;CN=London and South East:MAILTO:
CATEGORIES:In person Event
LOCATION:25 Walbrook, London, EC4N
ATTACH;FMTTYPE=image/png:https://pmforum.co.uk/wp-content/uploads/2024/04/wales-event-1.png
END:VEVENT
END:VCALENDAR