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DTSTART;TZID=Europe/London:20240221T090000
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CREATED:20231026
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PRIORITY:5
SEQUENCE:2
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SUMMARY:Engagement, buy in and stakeholder management
DESCRIPTION:As marketers and business developers in a professional service firm, every day we need to manage our stakeholders and achieve buy-in to ideas and projects. This online workshop explores the challenges, shares best practice and provides insights and tools into how to engage stakeholders and achieve buy-in on a day-to-day basis and throughout strategic projects and operational implementation.\nTopics covered\nIntroduction and aims (Exercise)\nWhat is stakeholder management and buy-in?\nStrategic: Managing and engaging stakeholders\n• Understand and prioritise stakeholders\nExercise: Stakeholder analysis\n• Communicate and engage with stakeholders\n• The 7P toolbox of buy-in\nOperational: Achieving buy-in 1 (Rational)\n• Plan (Align goals and strategy, project management)\n• Process & Precision (Evidence, business case, communication)\n• Pressure (Barriers, champions, conflict management)\n• Patience\nExercise: The business case and plans\nOperational: Achieving buy-in 2 (Emotional)\n• People (credibility, confidence, power, trust)\n• Psychology (empathy, style, motivation, change, ‘difficult’ people)\n• Persuasion (questions, listening, influencing)\nExercise: Strategies & Tactics for buy-in scenarios\nSummary\n\nPricing\nFirst attendee £270 VAT\nSecond attendee £260 VAT\nAll subsequent attendees £250 VAT\n\n\nCancellations/Substitutions\nDue to the restricted number of places, refundable cancellations are only accepted up to one month prior to the event (a cancellation fee of £25 VAT will be incurred per person). Substitutions can be made at any time. PMI reserves the right to cancel with no liability beyond refund of fees paid.\nEligibility\nThis training course is open solely to member firms of the PM Forum, a worldwide group of over 3,000 marketers in professional services firms.\n\nBook now\n\n				#wpforms-2987 {\n				\n			}\n			Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Name *FirstLastCompany Name *Work Email *Upon form submission, an invoice and payment details will be promptly sent to the provided email address.Submit  \n
URL:https://pmforum.co.uk/events/engagement-buy-in-and-stakeholder-management-2/
ORGANIZER;CN=PM Forum:MAILTO:
CATEGORIES:Half-day online workshop
LOCATION:Online
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