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SUMMARY:How marketing teams support AI and technology adoption
DESCRIPTION:This in-person discussion will focus on the important role of marketing and communications teams in AI and technology adoption across professional services firms.\nThe session will explore real‑world examples from within a professional services environment and will reflect the realities faced by teams at different stages of AI and technology maturity.\nJoin us for a practical and insights‑led conversation on how marketing, communications and BD professionals can:\n\n– Support their firms’ use of AI and new technology\n– Help teams navigate change management and adoption\n– Shape clear, confident messaging around innovation\n– Work more effectively with IT, innovation and technology colleagues\n– Position their firms externally and with clients as technology‑enabled, forward‑looking advisers\n\nWe hope you can join us for what promises to be a thought‑provoking and highly relevant discussion with plenty of opportunity to share experiences and ideas with peers.\nBook now\n
URL:https://pmforum.co.uk/events/how-marketing-teams-support-ai-and-technology-adoption/
ORGANIZER;CN=Scotland:MAILTO:
CATEGORIES:In person Event
LOCATION:Harper Macleod The Ca'd'oro 45 Gordon Street Glasgow G1 3PE
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