BEGIN:VCALENDAR
VERSION:2.0
METHOD:PUBLISH
CALSCALE:GREGORIAN
PRODID:-//WordPress - MECv7.33.0//EN
X-ORIGINAL-URL:https://pmforum.co.uk/
X-WR-CALNAME:PM Forum
X-WR-CALDESC:
X-WR-TIMEZONE:Europe/London
BEGIN:VTIMEZONE
TZID:Europe/London
X-LIC-LOCATION:Europe/London
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20260329T020000
RRULE:FREQ=YEARLY;BYMONTH=03;BYDAY=-1SU
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20261025T010000
RRULE:FREQ=YEARLY;BYMONTH=10;BYDAY=4SU
END:STANDARD
END:VTIMEZONE
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-PUBLISHED-TTL:PT1H
X-MS-OLK-FORCEINSPECTOROPEN:TRUE
BEGIN:VEVENT
CLASS:PUBLIC
UID:MEC-85ba4c9aa69f722ed73d37afa4ad75ca@pmforum.co.uk
DTSTART;TZID=Europe/London:20260521T120000
DTEND;TZID=Europe/London:20260521T130000
DTSTAMP:20260415T152311Z
CREATED:20260415
LAST-MODIFIED:20260416
PRIORITY:5
SEQUENCE:3
TRANSP:OPAQUE
SUMMARY:Data Driven BD and Marketing
DESCRIPTION:Most professional services firms sit on a goldmine of data — but very little of it is turned into actionable BD and marketing insight.\nIn this practical webinar and discussion, Simon McNidder (from Promptr) will show how to move from basic marketing metrics like email clicks and engagement, to genuinely useful intelligence such as “who knows who”, relationship strength, and hidden referral opportunities already sitting in your Outlook and CRM.\nUsing real-world examples of automatically enriching your CRM data with LinkedIn profiles and key contact tracking — this session will demonstrate how to uncover connections, prioritise follow-ups, and generate new business without adding admin burden or relying on CRM adoption. If you’re looking to make your data actually drive BD outcomes, this session will give you a clear, workable path to turning everyday data into BD actions that generate work.\nRSVP now\n
URL:https://pmforum.co.uk/events/data-driven-bd-and-marketing/
ORGANIZER;CN=Midlands:MAILTO:
CATEGORIES:Webinar
LOCATION:Online
ATTACH;FMTTYPE=image/png:https://pmforum.co.uk/wp-content/uploads/2026/04/Data-Driven-BD-and-Marketing-1.png
END:VEVENT
END:VCALENDAR
